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Markings launches ‘Dou Rukh’, a photographic representation

Sunday 2 October 2011

 Markings launches ‘Dou Rukh’, a photographic representation
Markings launches ‘Dou Rukh’, a photographic representation

After the success of their previous titles, "Zoo BHV - Bahawalpur Zoo Life" by J Amean and "Mrs. Azra Syed Pakistan kitchen," marking Publishing proudly presented its joint third Dou Rukh '", by renowned photographer Arif Mahmood and Tapu Javeri at the Indus Valley School of Art and Architecture in Karachi.
The launch was opened by an introduction to the evening of Tuba Arshad, creative director of branding, where she was invited on stage two photographers and Arif Mahmood Tapu Javeri who spoke about their experiences and efforts to work on "Dou Rukh" . It was followed by addresses by Shakeel famous television actor, fashion designer Rizwan Beyg, a former cabaret dancer / Marzi socialite and television host Mather, also matters of "Rukh Dou" where they shared their experiences working with Arif Mahmood and Tapu Javeri on "Dou Rukh."
Also attending were fashion designers Bunte Kazmi, Shamaeel Ansari, Nida Azwer, Deepak Perwani, Pardesy Adnan, Wardha Saleem Chaudhry and Sanam, stylists and Nabila Rukaiya Adamjee, choreographer Imran Quraishi, media personalities and Imran Aslam Hameed Haroon, photographers Amean J , Fayyaz Ahmed, Rizwan-ul-Haq and Ayaz Anis Khan, Farid Ayaz Qawwal, TV presenter Mishi Khan, Brand and External Communications Fareshteh Unilever Pakistan Aslam, poets and Zehra Nigah Faraz Maqsood Hamidi, Habib Fida Ali architect and members of the media estimated attendance at the event. The event was managed by the gateway with Lotus Public Relations.

In fact, "Dou Rukh" is a photographic reproduction of two individual views using the same subject in the portrait, all of which were taken from the 2011 th of each portrait photographers expresses intrinsically different compositions, frames, the lighting, shadows, and the subject. This unique collection is designed to include two cover pages: "Dou Rukh" opens the landscape from one side to reveal portraits of Mr. Arif Mahmood. Half pages of the book and also the other way, with images by Tapu Javeri in portrait - so both sides of the book is also the first page respectively.

Personalities captured by Arif Mahmood and two Tapu Javeri include: Humanitarian Abdul Sattar Edhi, Farid Ayaz and Abu qawwals Mohammad, artist Durriya Kazi, television actor Shakeel, Architect Habib Fida Ali, television host Mather, musician Ali Zafar, a former cabaret dancer / socialite Marzi, restaurateur Bundo Mahmood Khan, Haseena Moin playwright, actress Reema Khan, actor Durdan Butt, Imran Aslam media personality, fashion designer Rizwan Beyg, model Ayaan and poet with both Zehra Nigah Arif Mahmood and Tapu Javeri even portrayed through a different lens.

Speaking of the book, the photographer Arif Mahmood said: "This project began in the Tapu our whim and I'm sitting in the coffee over the weekend wanted to make portraits began with seven characters, that fourteen years and then expand the extension at the end of these pages called up all the pictures were shot in 2011 ..... The list was delicate, and counted. Several people were added, and then rejected as a reference point for our different moods and their availability. We had the reins of this race and will be great. ... And so began a point of view of the game. "

Speaking of "Dou Rukh" Tapu Javeri said, "" Dou Rukh "conceived as a large foam cups of coffee and my colleagues Arif Mahmood met with more caffeine through the shoots. This concept has lingered in our minds since 1990. A lot depends on As a portrait photographer is expressed on the subject. "Dou Rukh" Arif and allowed me to show how the different ways we imagine our subjects, and therefore the world. The layout of the book emphasizes how individualistic we are as photographers. "

"Photographers and photography celebrated his ability to capture the" decisive moment ". The fact that it presents a very special space and time makes it a challenge for the photographer, and so exciting for the viewer. In this book, both photographers have captured what they are individually interpret reality, each subject. Some of the images are opposed to each other senseless. So, from two perspectives, "Dou Rukh," citing Kiran Aman, the publisher behind the voices of entrepreneurship.

"Dou Rukh" is now available to purchase SR Books 1200 Liberty and Space Photo Gallery in Karachi. PR


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